Legar
New Legar brand identity design.
Legar is an idea by Elton Zeqiraj, an Italian mixology artist, capable of creating extraordinary tasting experience connecting natural flavors to intimate sensations.
Project skill
Brand design
Client
Legar
Year
2019

Legar logo is not just a graphic symbol of an experience, but an experience itself, capturing the essence of high-end mixology and gastronomic pleasure with a tasteful graphic sign.

The ambigram embodies fluidity and sophistication.
It symbolizes multiple facets and perspectives, revealing new horizons of taste from alternative angles.
This duality reflects the art of mixing: depth, surprise, and evolving flavors that offer new sensory perspectives each time.



Legar mixology elevates the cocktail experience through the meticulous selection of premium ingredients. Each element is chosen with care, ensuring a deep dive in taste.
The mixing process is delicate, balancing precision and creativity.



Legar method creates a refined taste experience, where every sip reflects the harmony and depth of expertly crafted cocktails. The graphic elements and engraved botanical illustrations evoke the natural essence of highly selected ingredients and herbal craftsmanship.

“Unplugged Mixology is a concept of delicately mixing high quality raw materials to preserve the complexity of flavors and aromas.” -Elton Zeqiraj-




Credits
xxx
fetured